Our live coverage of the 2018 Midterms on Instagram centered on female candidates. Each post was branded using a special election label, one accent color — magenta, bars and stars accent shapes and chalk brush strokes.
In tandem with our results coverage, we live-painted a mural to mark the historic number of female candidates in this year’s midterm elections. Our mural depicts an eagle with 184 feathers, one for each of the 184 women who were first-time candidates for congressional or gubernatorial seats, or sought a higher office in Congress. Each time a female candidate won her seat, a feather was colored in. The final product conveyed how many non-incumbent women were elected to office.