The Washington PostDemocracy Dies in Darkness

The many reasons America still isn’t promoting minority women to CEO

Women lead only 24 of the country’s 500 largest companies

Analysis by
August 10, 2018 at 12:09 p.m. EDT

Adapted from a story by The Washington Post’s Jena McGregor and Rachel Siegel.

With PepsiCo CEO Indra Nooyi’s announcement this week that she will step down in October, the number of women running America’s 500 largest publicly traded companies whittles down to just 24. But Nooyi’s exit will also leave an even smaller number of women with a minority racial or ethnic background running those corporations.

When asked in an interview with Freakonomics Radio earlier this year why there are so few female CEOs leading big corporations today, outgoing PepsiCo CEO Indra Nooyi pointed largely to work-life balance and a leaky pipeline as big culprits.

A leaky pipeline and a lack of support for working mothers — however important those issues are to resolve — are also just part of the explanation for why so few women, and particularly minority women, reach corporate America’s steepest pinnacle, researchers say. They also point to a lack of executive “sponsors” willing to advocate for women of color, the “emotional tax” or strain minority women face when being themselves in the workplace, and even the actions of white male colleagues that can thwart their success.

Indra Nooyi, PepsiCo’s first female chief executive, steps down after 12 years as the company’s top leader

In 2017, PG&E CEO Geisha Williams became the first Latina chief executive to run a Fortune 500 company; Advanced Micro Devices chief Lisa Su was born in Taiwan. But minority women still make up only a small handful of the leaders of major public corporations.

“If you boil it down to who people are expecting to see as a potential leader, there still is a very sticky prototype of a leader being tall, white and male,” said Katherine Phillips, a professor at Columbia Business School who studies issues of diversity in leadership.

There are myriad other ways minority women are disadvantaged when it comes to running companies, and many of those are social:

Minority women must often exude an “executive presence” to help them meet norms and expectations, said Ripa Rashid, co-president of the research think tank Center for Talent Innovation.

While Nooyi managed to embrace her authenticity and roots, Rashid said, talking openly about coming to the United States as an immigrant or wearing a traditional Indian sari for special occasions, something that’s not always easy for minority women to do.

Many minorities feel an “emotional tax” at work — in a report earlier this year, Catalyst described the sense they have to be “on guard” against potential bias from co-workers. Researchers doing a longitudinal study of African American women who’d gotten a Harvard MBA at the school over four decades found a similar sense of exhaustion when they interviewed some of the women, who felt “being themselves” at work often took more effort than it did for their white male peers.

Minorities often skip social events or disclose less about themselves out of fear they might reinforce stereotypes, rather than help break them, Phillips said. Her research backs this up, even as leaders are expected to share more about themselves to seem “authentic.” She uses talking about a weekend alumni event with a black sorority as an example.

“There’s a fear that will be seen as more distancing than helping to bring them closer to you,” making them seem more different, she said.

Women of color do not receive the same high-level support from other executive backers as their white counterparts, according to CTI’s Rashid. That type of “sponsorship” requires mentors who will actively go to bat on someone’s behalf — putting their own reputation on the line and advocating for them behind closed doors — and is considered essential for advancement at the highest corporate echelons. But because sponsorships often fall along “lines of affinity, familiarity and comfort,” said Rashid, they often bypass women of color.

White men may even strike back after a minority or woman takes on a leadership role, if indirectly, other research shows. University of Michigan business professor Jim Westphal found in a study of survey data involving 1,000 executives that white male leaders tended to feel less of an identification with their employers following the appointment of a female or minority CEO. That reduced their willingness to help other colleagues particularly those with minority status — which could have an indirect effect on performance during the new CEO’s tenure.

When it comes to salaries, men and women are holding on to gender norms

The explanation? Westphal doesn’t sugar-coat it:

Such explanations are, of course, only part of the complex reasons so few minority women lead major public companies — a host of other issues, from career decisions to ingrained stereotypes, organizational culture and family support play a role. Ilene Lang, Catalyst’s interim CEO, says that even performance management systems that are supposed to be meritocratic can encourage bias, rewarding those who, say, “aggressively drive results” — a behavior traditionally associated with male leaders that has the potential to hurt women if they are seen as acting outside of expected gender norms.